Key Account Manager - Food/Biscuits/FMCG - West

Key Account Manager - West for worlds leading Food/Biscuits Multinational FMCG

- Manage all national accounts based out of West.

- Objective is to deliver sales through effective management of all nominated accounts focusing on range distribution, display, TOT, promotion management, category development, relationship building with regional/zonal teams and in store execution of plans utilizing the agreed operating resources in a highly matrixed environment.

- Develops the annual account plans for respective zone

- Establishes the product range & Display positions as per organisation planograms

- Creates and manages budgets covering costs display and promotion costs.

- Facilitate achievement of sales targets.

- Provide inputs relating to category management to TSI/ASM for them take on the activity with accounts.

- Reviews with all major accounts on a quarterly basis.

- Prepares monthly account level rolling a promotion with prior approval.

- To ensure that the sales volume and value generated on an on-going basis is as per the potential identified of that region.

- Responsible for Channel Management in terms of establishing Performance Evaluation system & parameters, & monitoring both the Stock & his TSIs on those.

- Monitoring budget allocation and expenditures to bring in Administrative controls in terms of S&D and Promotion.

- Sales forecasting.

- Control damages and maintaining stock hygiene at CFA/ Stockist/ Retail levels

- To execute BTL activities as per defined expectation and within approved budgets