We are looking for a Digital Marketing Head to champion online marketing presence, online strategy and own the global digital marketing strategy, activities and budget for managing digital marketing processes, plans and spend optimization.   Responsibilities :   - Develop robust attribution and tracking methodology to link digital media to business results and goals   - Create Digital Marketing Strategy: Create digital strategies that drive customer acquisition and engagement to maximize across growth across products and geographies, while driving brand consistency.  Key Responsibilities :   - Developing, executing and delivering the company’s digital/online marketing strategy, through key marketing channels.   - Managing online branding, communications and campaigns through the company website, email marketing, building the online community, SEO & SEM   - Managing all communications to drive leads and ensure through gap analysis, appropriate support to correct performance within cost effective targets.   - To review/analyse the performance of all sites and for campaign reporting. To ensure that revenue and costs per acquisition are managed along with delivery of ROI   - To develop and execute solid plans to increase page views, unique visitors, dwell time and site ‘stickiness’ to encourage repeat usage   - To implement and monitor SEO and PPC strategy to drive traffic and conversion rates   Desired Skills/Experience:   - 8 years of relevant experience with MBA from top tier schools   - Proven experience in digital marketing and online PR in an agency or consumer branding environment   - Strong understanding of the digital landscape and how it can be used to support and develop the brand   - Good experience and understanding of customer and market dynamics and requirements   - Search engine experience, including the ability to generate inbound links from the internet   - Proficiency using tools to track and report on response rates, traffic and pick up   - Broader digital marketing skills encompassing keyword generation, PPC marketing and banner advertising § Experience of campaign management e.g. Google Ad Words, Ad Mob, Email, Experience of budgeting, reporting and analysis   - Ability to work in a fast-paced startup environment and easily adapt to change   The Co Founder should come from similar educational pedigree and should be able to contribute to commercial development of the firm whilst being a specialist in the digital marketing domain.   About iTraveller :   iTraveller is the world's first online trip planning application, which allows users to prepare their own trips online and book instantly. Every year, over 500 million travelers goes for short and long duration holidays, which amounts to over USD 200 Billion in India and Asia alone. To serve these users, offline and online travel agents have thousands of travel consultants to sit and make manual itineraries/packages, which is handled through emails and phone calls. Currently, there is no single platform available, which is online, that allows users to plan their own trips and book. Travelers are able to do online booking for flights, trains and hotels, but for multi day packages/trips, the process is still offline and manual.  iTraveller is an ambitious step towards automating the trip value chain. At iTraveller, we believe in extreme automation, intending to provide the same seamless experience in planning and booking holidays, as that of flights, hotels and trains. On our screens, travelers plan and book their trips instantly. When it comes to delivery/fulfillment of services, we have automated the destination managing companies (DMCs), with our ERP suite. The DMCs are native tour operators, who handles the operations, deliver the services and complete the fulfillment. The content (inventory and prices) is automated, by way of automating the DMC back offices.

Bangalore

iTraveller.com - Co-Founder/Digital Marketing Head 

iTraveller.com - Co-Founder/Digital Marketing Head  ,Job Description for iTraveller.com - Co-Founder/Digital Marketing Head  in iTraveller.com in  Bangalore for (8-11) years of experience. Apply Now!

Job Description for iTraveller.com - Co-Founder/Digital Marketing Head  in iTraveller.com in  Bangalore for (8-11) years of experience. Apply Now!