Indusdiva.com - Online Marketing Manager

Job Profile : Manager, Online Marketing

Company Profile:

Indusdiva.com is an ecommerce website helping Indian women, anywhere in the world to get access to the India’s finest and exclusively hand picked collections of Indian ethnic wear, without having to go through the pain of going to a tailor or designer or looking for shops that carry her taste of Indian apparel . The website offers you a wide collection of curated ethnic wear to suit every budget and aesthetic – a collection that can be customized to your size, fit and taste.

Started by professionals with strong educational pedigree (IIT/IIM) who have prior experience in building and running one of the top ecommerce websites in India, Indusdiva.com aspires to be the one stop shop for all Indian ethnic and Indo western fashion wear.

Qualification:

- A management degree in marketing with a minimum of 2 years’ experience

- Strong understanding of the ecommerce environment in India

- Strong analytical skills and ability to grasp things quickly

- Excellent written and verbal communication skills in addition to highly developed interpersonal skills

- Strong project management skills and ability to multi-task

- Ability to work and deliver in tight timelines

- Good understanding of new technologies and how they can be applied to marketing

Roles and Responsibilities:

- Support brand awareness through press releases, webinars, blogs, industry articles and other content

- Develop and execute website content, social media content, print collateral, customer case studies and monthly marketing newsletter

- Assist marketing head in executing search engine marketing, social marketing, affiliate marketing and other promotions

- Manage and maintain customer database and execute targeted promotions

- Track and monitor all marketing campaigns and share the analytics report at the end

- Managed Digital marketing, direct marketing, Brand management, Market Analysis

- Lead all creative development and implementation of email marketing campaigns in partnership with other planning, creative internal and external agency/vendor teams

- Coordinate campaign briefings and reviews, organize and provide feedback, and oversee revisions and approvals with both internal and agency/vendor teams

- Content sourcing and management in collaboration with digital planning, social media, design and brand loyalty teams

Remuneration and perks:

- CTC will be at par with the market based on the individual’s experience and expertise

- Home cooked food and a great working environment which fosters high level of energy and brings out the best in an individual

- All vacancies are at our head office located in Bangalore.