- Hands on experience in technology/ software product company/ Internet ventures/ ecommerce/ Mobile Apps- Music/ Videos/ Gaming/ VOD/ News & Magazines
- Someone with a mixture of product management and sales, acquiring & understanding of consumers through clicks, product experience, and new product development experience
- Managing multiple projects & leading large teams
Core Skills, Competencies & Experience:
- Guide a team that is charged with a product line contribution as a business unit.
- Build products from existing ideas, and help to develop new ideas based on the industry experience and contact with customers and prospects.
- Must possess a unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality
- Find innovative solutions for the broader market
- Must be able to communicate with all areas of the company
- Work with an engineering counterpart to define product release requirements
- Work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer
- Serve as the internal and external evangelist for the product offering, occasionally working with the sales channel and key customers
KEY RESPONSIBILITIES
- Managing the entire product life cycle from strategic planning to tactical activities
- Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers, competition analysis.
- Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning
- Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
- Analyzing potential partner relationships for the product.
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