Posted By

Neha Jain

Assistant Manager, Corporate HR at Idea Cellular Ltd.

Last Login: 13 May 2014

1576

JOB VIEWS

131

APPLICATIONS

2

RECRUITER ACTIONS

Job Code

112186

Idea - Manager - Media Planning & Buying

5 - 7 Years.Mumbai
Posted 10 years ago
Posted 10 years ago

Idea - Manager, Media Planning and Buying

Job Purpose:

- To handle the media buying and planning activities and cordinate with the media agency to actionise the media plan nationally.

Principal Responsibility:

- Execution of all national media plans across TV, Radio, Print, Cinema, Digital media

- Setting and achieving of Media buying benchmarks across all media, to ensure efficient and effective media deals with all our partners

- Alignment & approval of the above with Idea commercial team

- Identifying, evaluating & negotiating for all national media property associations – across TV, Radio, Print, Digital media, Alignment & approval of the above with Idea commercial team

- Conceptualizing and executing media innovations to amplify the national brand campaigns

- Building and tracking of competition reports, market intelligence, etc

- Ensure regular Media reviews to track the brand campaigns and competition performance

- Maintaining the day-to-day relationship with our media agency (AOR) and key external media partners from TV, Print, Radio, Digital, etc

- Build processes within the media function and ensure that sanctity of the same is maintained across all stakeholders – internal & external

Please send your updated resume with the following details:

Current CTC:-
Expected CTC:-
Notice Period:-

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Posted By

Neha Jain

Assistant Manager, Corporate HR at Idea Cellular Ltd.

Last Login: 13 May 2014

1576

JOB VIEWS

131

APPLICATIONS

2

RECRUITER ACTIONS

Job Code

112186

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