Segment Manager- to drive Usage & Revenue Enhancement   Job description:  - End to End owner of identified Segments and Customer Life Cycle (revenue, ageing, control decline, reduce churn)   - Analyse usage patterns, competition activities, market scenario to draw insights into customer usage /recharge behavior /overall telecom understanding   - Using above insights, should be able to segment customers into micro-segments with a unique identifiable behavior /nature   - Design & Test business intents, and products that best meet micro-segmentation needs and consequently deliver maximum incremental revenue   - Conduct market surveys, visits and Voice of Customers & Retailer for consistent update on market reality   - Configuration & Cross functional co-ordination for product launches   - Design communication scripts for different modes (SMS, Dialer, SIVR) and schedule communication   - Tracking of relevant KPIs of Circle operations & IRIS performance   - Direct revenue responsibility of entire prepaid segment   Desired Candidate Profile:  Ideal candidate would have a mix of Sales & Marketing exposure in Telecom, Banking, Value Added Services, Modern Retail, Analytics or related service industries   Basic qualities desired:   - Understanding of Segmentation /Micro-Segmentation concepts   - Self Motivated with high passion quotient   - Creativity /Innovation and Analytical   - Ingenious & prolific thinker.. concepts, processes, ideas etc   - Good communication & presentation skills   - High consumer focus   - Ability to handle & perform in high pressure scenario, solution oriented   - Natural flair of working in cross-functional teams   Experience: 2-7 years in marketing preferably in telecom or related domains   Education : 2 yr full time MBA/PGDM from a reputed Tier 1 B School  Interested candidates may forward CV with their current and expected compensation details.

Mumbai

Idea - AM/Manager/Sr Manager - Segment Marketing - U&R Enhancement 

Idea - AM/Manager/Sr Manager - Segment Marketing - U&R Enhancement  ,Job Description for Idea - AM/Manager/Sr Manager - Segment Marketing - U&R Enhancement  in Idea Cellular in  Mumbai for (2-7) years of experience. Apply Now!

Job Description for Idea - AM/Manager/Sr Manager - Segment Marketing - U&R Enhancement  in Idea Cellular in  Mumbai for (2-7) years of experience. Apply Now!