Group Marketing Manager - Consumer Durable

Job Role :-

Key Job Responsibilities:

Formulation & Development of Annual Brand Plans for the portfolio assigned and ensure their smooth implementation in order to achieve the Set Brand Objectives

Achievement of Brand Objectives - Net Sales, Net & Gross Contributions, Market Share for the Portfolio

Monitor Brand Budgets & Manage brand support expenditure in line with A&P Plans

Commission Research & Analyze MR data to understand Consumers, Brand-Consumer Interactions and Brand Issues, if any. To Identify & Implement suitable Corrective Actions to address the identified Brand Issues

Work with External Agencies to implement Brand Communication & Promotions

Identify NPD Opportunities & work towards developing brands to leverage these

Liaise with Sales & Distribution, Trade Marketing, R & D and Operations to ensure Smooth Implementation & Operationalization of Key Brand Initiatives & Activities

Candidate Requirement :-

MBA from good B-schools with minimum 5 yrs experience in brand/product management and rest in sales

Mumbai based candidates 1st preferred

From open industry

Narayan Iyer ( 098191 47645 )

PAN India recruiters

Mumbai