Group Director - Brand Communication - Marketing Agency

Hiring Director Brand Communications, Mumbai for a leading Marketing Agency lists in Top 5.

Responsibilities & Accountabilities:

Key Skills:

- Has deep understanding of the principles of marketing and available agency resources. Knows how to apply them to further specific business objectives for both the agency and client.

- Thinks well beyond execution and the current campaign to help contribute to the clients growth strategy

- Develops innovative and provocative strategies to solve their client's marketing and communication needs, both in the short and long term.

- Thinks creatively and inspires creativity in their clients and agency team.

- Nurtures and protects the integrity of the creative idea; takes the creative to new places. Is a true partner to his/her Creative & Planning Directors.

- Looks for and develops customized integrated opportunities for their client's business(s). Knows when and how to bring in new resources in areas beyond advertising to open new revenue streams.

- Understands completely how the agency makes money: clients, overhead, PBT, expenditures, etc., and helps to maximize revenue/growth across all Platforms.

- Improves agency systems to ensure client expectations are fulfilled while agency profitability is protected.

- Adept at resource management, making sure people on their team are fully utilized, yet not over-extended.

- Contributes to new business pitches, as needed.

- Builds their strategic thinking abilities by keeping current on industry trends and issues affecting their client's business.

- Synthesizes consumer insights, brand knowledge and marketing know-how to effectively defend and persuade their clients to embrace a strong strategic idea and keep it sold.

- Understands company and its philosophy; brings the Company values to life.

- Manages up & down effectively

- Regularly liaises with senior agency management to ensure constant and timely communication of client issues, concerns or requests; and to keep informed of agency resources and/or profitability issues which may impact client/Agency P&L.

- Initiates and implements big-picture thinking, guiding the agency team to produce superior results.

Work Experience: 8 - 12 yrs of experience in advertising

Educational Qualification required: Graduate / Post Graduate in Mass Communication / Advertising from a reputed institute.

Professional Qualification required: Should necessarily be from Advertising /Marketing/ Communication industry. Direct Marketing /Social Media / CRM / Digital experience required.

Special Requirements: Excellent facilitation, presentation and writing skills. Solution-oriented, assertive and resilient. Has and entrepreneurial thinking credibility to 'go against the grain' when necessary and challenge the current thinking.

Reporting To: Vice President

Does it Include Travel: Low

Group Director Brand Communications's are solution-oriented, always thinking about their business, anticipating issues, and implementing their vision to produce superior results. They lead, facilitate and look for opportunities to expand into other disciplines. Group Director Brand Communications's constantly drive their team to go beyond expectations, motivating and energizing them and setting good examples. Group Director Brand Communications leads the development of advertising plans, integrated ideas & solutions and creative strategies while ensuring the effective implementation of each.

Core attributes of Group Director Brand Communications's are : Thought Leader, Motivator and Partner.