About the Company :   Excelra is a new born Baby of GVK Group. { Formerly GVK Informatics } - Bioinformatics Research & Analytics firm.  SkillSet: Marketing, Communication Skills, Good communication, interpersonal skills. Managing Collaterals under Social Media Marketing, Branding, Internet Marketing, Market Research, Business Proposal Creation, and Preparation of Content Repository (PPT, PDF, and Proposals etc). Design, Creation & Execution of Marketing Communication, Internal & External Communication, Collaterals & Strategy leading to content & design rich collaterals used by the company for varied communication purposes on a daily basis. In addition to this, a strong multi dimensional / multi industry Research collation background is needed. Should be open to International travel at short notice.  Candidate Requisites  Should be well-versed in enterprise content/ Modern marketing communication concepts.  Flair for writing/editing/rewriting crisp copy.  Should be an expert in researching varied subjects/industries & give a comprehensive research report on the same.  Work experience in marketing communication division of Pharma/Research & Analytics/ Health Care Industry would be a plus.  Educational Qualification Degree in Communications Discipline preferably.  Should have 8-10 + Years of experience  Job Profile  1. Understand the business requirement of the client.  2. Restructure content as per given template, ensure logical flow in content.  3. Rewrite communications to improve their impact.  4. Copy-edit to ensure that only flawlessly written material is published.  5. Maintain writing guidelines and best practices to guide the creation of quality communications.  6. Research and write technical information that suits technical and non-technical audiences.  7. Be able to read, research and understand new concepts/technologies with ease and communicate the same in simple, easy manner.  8. Write and develop collateral materials for print, online and other interactive mediums, including sales brochures, newsletters and direct mail.  9. Identify and articulate ideas on thought leadership and work with business owners to develop materials including whitepapers, research reports, presentations and case studies.  10. Work with design team for layout/design of content as and when required.  11. Responsible for all concepting and copywriting for all collateral pieces, advertising, Brochure, direct mail, Internet Mailers, etc.  12. This person also acts as a gatekeeper/brand ambassador to maintain a consistent company image, and positioning.  13. He/she works with the Director Marketing for concepting and design, and coordinates the campaigns within the other marketing departments--especially with Channel Marketing and Inside Sales to ensure a consistent lead generation program.  14. Works collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies.  15. Develops, reviews, and manages internal and external Powerpoint presentations for marketing and management; collateral, public relations, advertising, trade shows, events & exhibitions, internet-based communications, website presentation of products and photo shoots and other materials according to established corporate policy. -   16. Researches and presents opportunities for editorial coverage in trade publications; secures placement of technical papers in trade journals and conferences; edits and manages the timing and placement of such papers.  17. Enter leads and maintains database.  18. Establishes and manages MarCom budget.  19. Coordinate communications projects with vendors and contractors for the development and production of event promotional materials, web site production and other collateral.  20. Responsible for the entire content of corporate Website Provide writing and editing support for all outbound member communication including all promotional materials, website content, a monthly newsletter and the annual report.  21. Coordination with Advertising agencies, creative design houses and Media as a part of Brand building and Corporate Communication Activities.  22. Liaising with Press and Media houses for Organizing press conferences and Media coverage for the company.  23. Serve as internal liaison to the meetings department and other staff resources Lead marketing communications team on top level concept and timeline development; review and track progress and execution.  24. Superior professionalism and judgment Should be an expert, or aggressively learn the advanced guidelines for direct response, sellable Ad copy, media placement, negotiation techniques, tracking methods, and database marketing additional Skills Budgeting and account management experience is desired.  25. Manage projects within the approved budget range or less if possible.  Got queries..-   Follow me on Twitter @vikramroy  Visit us @ www.excelra.com

Hyderabad

Excelra - Manager - Marcom 

Excelra - Manager - Marcom  ,Job Description for Excelra - Manager - Marcom  in Excelra Knowledge Solutions in  Hyderabad for (8-15) years of experience. Apply Now!

Job Description for Excelra - Manager - Marcom  in Excelra Knowledge Solutions in  Hyderabad for (8-15) years of experience. Apply Now!