Salary range : 10-15 LPA  Job Description :   Designation : Lead, Marketing(Manager/Senior Manager)   This role is with a seed-funded fintech start up in bangalore  Key Responsibility :  - Line function responsibility of marketing and CRM : customer acquisition and retention, Performance marketing of all digital channels  - This is a strategic role which will play a key role in the continued growth story. The key purpose is scaling the overall business with a special focus on overall Marketing while anchoring on digital space.  Day to Day Responsibility :   - To be responsible for developing, executing and delivering the company's digital / online marketing strategy, planning and budget to include online, new media, web and e-commerce to drive the business forwards through key marketing channels.  - Design, implement and manage online marketing programs focusing on building awareness and customer acquisition.  - Leverage data and analytics to deliver strong marketing efficiencies and create an advantaged digital marketing effort.  - Manage SEO and SEM  - Build and own the brand under the name of KredX while generating positive buzz in and around the platform  - Leverage a "Test & Control" approach to constantly improve program results and increase the impact of marketing on revenue and profitability.  - Propose new marketing program ideas and then secure support from stakeholders to fund and execute these programs.  - Create feature specification documents for changes to the website and develop ad copy, landing pages, banner creatives and other marketing collateral.  - Be updated with the new trends and processes on marketing and use the same to push the company's marketing agenda  Skill Sets :  Education :   UG : Any Graduate - Any Specialization  PG : MBAs from Top Tier Institutes such as IIM, FMS, ISB, XLRI, MDI etc  Skills / Qualification / Experience :  - Should have 3-7 years of hands-on experience in marketing including digital marketing.  - Should have a proven track record - shown impact through marketing.  - Candidates from premier institutes preferred.  - Should have great communication and leadership skills.  - Should have managed teams in the past.  - Had worked with Google analytics and has deep knowledge on its usage  - Should be able to own the entire brand with ease with a sense of ownerships  - Out of box- thinker with creative mindset

Bangalore

Digital Marketing Lead - FinTech Startup - IIM/FMS/ISB/XLRI/MDI  

Digital Marketing Lead - FinTech Startup - IIM/FMS/ISB/XLRI/MDI   ,Job Description for Digital Marketing Lead - FinTech Startup - IIM/FMS/ISB/XLRI/MDI   in Talentgen in  Bangalore for (3-7) years of experience. Apply Now!

Job Description for Digital Marketing Lead - FinTech Startup - IIM/FMS/ISB/XLRI/MDI   in Talentgen in  Bangalore for (3-7) years of experience. Apply Now!