Digital Marketing - Education

Position Summary: Develop marketing communication for the BRIDGE School for external and internal requirements

Knowledge Skills & Abilities:

- A bright Post- graduate from one of the top B-schools.

- Articulate with excellent content writing skills. A quick learner with a good understanding of the basics of marketing.

- Should be a team player.

Primary Accountabilities:

Note: The primary accountabilities below are intended to describe the general content and requirements of this position and are not intended to be an exhaustive statement of duties.

- Incumbents may perform all or most of the primary accountabilities listed below.

- Specific goals or responsibilities will be documented in the incumbents’ performance objectives as outlined by the incumbents’ immediate supervisor or manager.

- Conceptualizing & creating all corporate communication comprising B2C and B2B Communication, website, PR and Inhouse requirements

- Website Management (Content)

- SEA and SEM ( interaction with online partners) to drive leads for enrollments

- Supporting in conceptualization and execution of BRIDGE School events

- Supporting brand collateral developments

- PR coordination and execution

Supervisory Responsibilities: Individual Contributor. Normally receives instructions on day-to-day work from the Marketing Head.

Travel: Travel may be required.