Deputy Manager/Manager - Marketing - FMCG - IIM/ISB/XLRI/FMS/MDI

Position: DM/Manager Marketing

Please Note: We need candidates only from Tier 1 premium institutes

CTC: Upto 17 L

Exp:1-2 yrs only in Hardcore Branding and marketing

Key Responsibilities

- Market Research

- Collaborates with the Marketing and Communication team for the ideation, planning & budgeting, production and implementation of all in store activities, including point of sales materials and promotions

- Manages the point of sales material (including budget, logistics, distribution, assortment- ) by finding the most efficient solutions

- Collaborates with product managers and marketing team to build sales promotions and product communication

- Collaborates with sales teams to turn the - selling stories- into sales tools to effectively present the brands, the products and the marketing initiatives to their customers

- Collaborates with marketing intelligence resource to read and report results of activities and to provide recommendations and forecasts

- Supports local teams in the execution of the activities and in achieving their sales and budget objectives, while ensuring the desired product benefits and brand values/equity are properly communicated

- Supports local teams in the execution of their training programs;

- Ensures that the local feedback is taken into account by regularly visiting sales teams, customers and stores.

- Ensures efficient spending of central budget and supervises the trade marketing spending in the subsidiaries