Category Manager - FMCG

We are looking for someone who can take up following responsibility:

- Develop a thorough understanding of the category including the customer needs, products in the market, the manufacturers, the trade (traditional and modern) and be on top of trends that shape the category and product vertical

- Plan and execute category/brand/product launches seamlessly by working closely with all the teams within the organisation

- Define, refine and track metrics which help in assessing the health and progress of the category

- Seek continuous feedback from the consumers through online and offline mechanisms to get a feel of the constantly evolving customer requirements

- Responsible for the PnL of the category

- Driving traffic through intelligent merchandising and promotions

- Working closely with the account managers and vendor managers

- Work closely with the product team by providing continuous feedback on improvements in UI and UX

- Work closely with the brand teams of manufacturers to drive specific campaigns and promotions to drive user engagement & orders

- Drive quick experiments in merchandising and marketing - set targets, measure, evaluate, repeat or discard and scale.

Interested Candidates can contact-

Shilpa Rathore
Research Associate
Antal International Network
Tel: +91 141 6612040/39