Designation: Brand Manager  Location: Kolkata  Reports to AVP - Marketing  Company website: http://www.emamibiotech.com/  Emami Biotech - Brand Manager (for Emami Healthy & Tasty Cooking Oil)  As a Brand Manager of Emami Healthy & Tasty the incumbent:  - Manages all brand functions including brand building.  - Handling the areas related to Product management, brand management, media and market research.  - To study the market trends in terms of retail audit and consumer tracker data to identify the brand need gap fit.  Responsibilities:  - Successfully handling existing product and launching new product.  - Device and implement marketing strategies / plans for the brand  - Identify research needs, provide necessary brief to MR and implement actions based on findings.  - Prepare briefs and coordinate / control/evaluate with ad agency for development of ad campaigns, packaging designs etc.  - Brief and & evaluate with media buying agency for development of media campaigns.  - To identify and define the key branding elements and to ensure that they are delivered by either of the channels, such as, media, creative, packaging and other.  - Develop consumer promotions  - Monitor brand's performance on a regular basis and control different parameters to maintain / improve the profitability.  - Thorough review of all marketing activations.  - All aspects of budgets for achieving top line and bottom line.  - Working with production and planning group to ensure timely production support.  Job Requirements:  Education: Post graduation/MBA or equivalent in Marketing or related areas from premier business school.  Experience: Total 3-4 years of work experience out of which the person should have 2 years of experience in Food category or any other related industry in branding.  Skills Required:  Functional:   - Marketing & Branding  - Cross Cultural Management   Behavioral:  - Creative Thinking.  - Planning and organizing.  - Communication Skills.  - Negotiation skills.

Kolkata

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Brand Manager - FMCG  ,Job Description for Brand Manager - FMCG  in ACH Management Consultants in  Kolkata for (3-6) years of experience. Apply Now!

Job Description for Brand Manager - FMCG  in ACH Management Consultants in  Kolkata for (3-6) years of experience. Apply Now!