Associate Marketing Manager - Hospital Business - Pharma - IIM/ISB/FMS/MDI

- Formulation of marketing strategies, Communication, engagement initiatives for all hospital stakeholders

- Execution of multi-specialty HCP (healthcare professional) promotion in Hospital setting / BTL consumer activation for portfolio of products

- Execute with help of cross functional teams. Track & measure the impact of the Marketing Programs

- Responsible to identify potential opportunities within hospitals

- Responsible for the topline and brand profitability

- Managing the agencies to develop partnership as brand strategic and communication partners

- Liaise with Market Research team

- Support and drive sales team - work in close partnership with Cross Functional teams to ensure marketing programs are driven consistently and in a high quality manner

Candidate Background

- New Product launch experience will be an advantage

- Proven track record for designing, implementing and tracking impact of creative marketing programs through sales force.

- Experience in sales function will be an added advantage

- Total desirable experience of 8-10 years in marketing in Pharma / Devices

- Experience in team management and strong in science

- MBA Marketing from reputed Institute