Area Sales Manager - Alcohol/FMCG

Role : Area sales Manager

Location : Madhya Pradesh (Jabalpur)

Organization : Leading Alcohol company.

Education Criteria : Post MBA at least 5 yrs-Max 8 yrs of exp.

Looking for Tier 1 and Tier 2 B school.

Qualification :

- An MBA in the age group of 30 - 34 with 6-10 years of experience in the FMCG industry

Experience :

- Proven track record with good leadership skills

- Ability to guide and train his DRs

- Analytical ability: forecast market trends, analyze market data

- Ability to liaise at all levels/ have administrative ability

Behavioural Skills (Both essential & desirable) :

- Flexible and creative

- Exceptional social and communication skills, well groomed, with a pleasing personality

- An individual with high energy and enthusiasm

- Willing to travel extensively

Roles & Responsibilities :

- Experience & knowledge of channel sales

- Good inter-personal skills

- Knowledge about various sales techniques

- Should be handling On roll people.

- The incumbent should be - street-smart-

- The incumbent should have on-the-feet thinking

- Ability to do a lot of hard-work

- Should be good with numbers

Key Responsibilities :

- Drive Sales Volume, Market Share, Profit for the State

- Break targets Brand- wise, Licensee / party wise

- Sales planning/ stock requirement forecast

- Existing Distributor management

Drives Marketing initiatives :

- Plan budget brand-wise

- Generate demand/ push

- Build/ sustain & improve brand image

- Stay on top of foreseen changes expected in respective market

How :

- Make business decisions based on the inputs from front line

Commercial discipline :

- Ensure control on the out standings

- Other statutory formalities needs to be

- Evaluate RSE/ TSMs constantly. Give performance feedback and train them on regular basis

- Work on their strengths & AOIs

- Seek help from External Affairs to deal with the deal with Excise, Corporation

- Syndicate Management

- When required escalate the issue to Manufacturing for stock/ transport issues