Process Manager - Campaign Measurement (SAS proficiency)
Global Marketing Measurement team is operating on a high trajectory for developing and leveraging cutting edge Global Measurement Capabilities.
The job role requires :
- Independently working with regional marketing spocs to deliver on complex custom campaigns measurements
- Delivering Measurement/KPI's across diverse digital and traditional channels.
- Independent thinking and unstructured analytical problem solving.
- Standardization and automation of custom measurement methodologies and processes.
- Utilize broad set of analytical tools/techniques for data mining, data cleansing, data extraction, analysis & transformation, data interpretation & insights, turn-key bundled analytic & reporting solutions.
- Extensive usage of SAS Enterprise Guide (SAS EG), Macros & Advanced SAS.
- Utilize reporting & dashboarding tools like Tableau.
- Exposure on Big data technologies like Hadoop & Hive is desirable.
Required Skills :
- 4 - 6 years of experience in delivering Complex Custom Campaign Measurement metrics across diverse industry verticals.
- Bachelor's or Master's degree in Business or Analytical focus (e.g. Finance, Statistics, Math, Accounting or Economics) and/or Engineering
- Strong Customer manager experience. Ability to prioritize and deliver quality work within a deadline-driven climate.
- Proficiency in the usage of SAS Enterprise Guide (SAS EG), Advanced SAS and basic understanding of relational database concepts (RDBMS) & SQL.
- Proficiency in reporting & dashboarding tools like Tableau.
- Exposure to Big data technologies like Hadoop & Hive
Diversity Initiatives
Inclusion Network: Shine Network
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