Zoomcar.com - Senior Manager/Associate Director - Product Marketing (9-12 yrs)
About the Profile :
Role will focus on -
1) Leading retention of existing customer cohorts
2) Grow wallet share from these Cohorts
3) Lead analytics for user growth and retention
He/She will lead a team of Managers, will help set the vision for the team in line with Business goals for Growth
Must Have:-
1) Demonstrated experience in driving Product - market fit narratives to drive product awareness and adoption
2) Must have led the launch and adoption initiatives for experience oriented products
3) Must have a strong fundamental understanding of how to
a) articulate product-market fit
b) drive adoption
c) increase awareness and relevance
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