Zonal Sales Manager - FMCG - North & East

Zonal Sales Manager-East/North

Core Responsibilities :

1. Achieving primary and secondary sales targets for entire East India

2. Forecasting sales in the zone on a monthly, quarterly basis

3. Assigning sales targets to ASMs and SOs and monitoring them

4. Efficient utilization of man days through monitoring of PJP & DSR for field staff

5. Effective execution of Go To Market strategy

6. Effective rollout of schemes

7. Managing the sales team by communicating clear job expectations, mentoring, monitoring & evaluating performance

8. Planning & tracking new product launches and sales promotion activities

9. Conducting product market & beat wise analysis and executing an action plan to improve sales

10. Maintaining effective control of expenses in line with zonal budget objective

11. Responsible for managing, training & mentoring area sales managers, sales officers and field staff on the execution of sales strategies

12. Evaluating current distributors in terms of sales growth & market share

13. Responsible for expansion of distribution network and monitoring retailing & merchandising activities within South Zone

14. Responsible for administrative activities like claim settlement and sharing sales tracking reports with the corporate

15. Handling C&FA and monitoring stock, billing and collections

16. Ensuring ROI to H.O.

17. Ensuring effective sales governance

18. Identifying new business opportunities and remaining updated with competitor information

Key Competencies :

1. Sales Planning & Management

2. Business Acumen

3. Stakeholder Focus

4. Team Management & Collaboration

5. Drive Results

6. Personal Excellence

7. Leading & Development People

8. Innovation Management

9. Adhering to Organizational Values