Zonal Marketing Manager - FMCG/Retail

- Administering end-to-end marketing alignment with strict adherence of budget.

- Formulating organizational goals, short-term & long-term budgets and strategic plans to enhance operations and profitability; deploying available levers, to achieve business objectives

- Conceptualizing & implementing competitive strategies for generating sales, developing & expanding market share towards the achievement of revenue & profitability targets

- Providing image-building plans & advising the company for innovating marketing plans and image building exercises for gaining credibility and market share

- Administering development of all creative materials for brand to assure correct presentation of the brand's trade dress, accurate and effective communication of the brand's positioning, features and benefits

- Executing the sales of new products, developing strategic alliances & zonal tie-ups and ensuring profitability in new business lines for sustaining growth momentum