Youngman - Marketing Strategist

- Development and implementation of Marketing Strategy

- Setting and managing the marketing budget with the senior team.

- Formulating Digital marketing strategies in order to increase brand visibility and improve the online brand positioning of the business.

- Development of advertising collateral, from campaigns to physical assets such as brochures and support material to support sales initiatives agreed by the senior team.

- Tracking efficiencies and increasing ROI of the marketing spend across channels including all kinds of google campaigns and Ad networks

- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Understanding online space and upcoming trends that would cater to the growth of B2B.

- Collecting and Evaluating customer feedback data

- Evaluating competitor's Digital Marketing strategies and creating plans to overtake them

- Coordinate with freelancer content developers on the scope and direction of content creation.

- Candidate will be responsible to design the process and controlling work via agencies.

- Creating and implementing the marketing plan and providing a roadmap for our marketing team to extract more business for the organization.

- Responsible for lead generation through digital marketing techniques or digital platforms, and Lead generation via BTL activities/events.

- Branding overseeing rebranding

- Using the marketing media for collateral development