Chat

iimjobs

jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
19/08 Sanjeev
Founder at Younglabs Innovations Pvt Ltd

Views:579 Applications:126 Rec. Actions:Recruiter Actions:35

Younglabs - Co-Founder/Head - Marketing & Growth (6-12 yrs)

Noida Job Code: 966887

Co-founder|Head of Marketing & Growth

About Younglabs :

- Younglabs is building a loved platform for parents - delivering products and services to the 0-12-year-old children demographic.

- We aim to identify whitespaces and launch innovative products and services through our platform that capture the imagination of parents and children alike in a 10 B+ Indian market.

- We are in the pre-seed capital raise and early revenues stage.

About the Role:

- Marketing & brand-building is one of the most critical elements in our journey and we are looking for someone with a deep passion for building brands and leading growth.

- We are looking for a savvy marketer who can span both traditional and modern marketing channels such as Instagram, Youtube etc. with ease, build a superlative brand narrative, and lead platform adoption and revenue growth.

- This is an equity role until fund-raise followed by an attractive fixed plus equity combination. The role is based in NCR.

Job description:

- Conceptualizing, developing, and executing 360-degree marketing and media plans for brand activation leading to market launch

- Designing and executing growth initiatives - setting and meeting revenue growth targets month over month

- Leading and Handling all the ATL and BTL marketing strategies for ROI and brand building initiatives.

- Social Media Management (Facebook, Instagram, Twitter, etc.) - from planning and strategizing to executing the content, developing and growing brand on own platform and other e-commerce platforms

- Coordinating and Handling agencies & internal stakeholders for timely execution and ensure compliance to set metrics

- Interactions with Advertising, Media, and Digital agencies to ensure accurate and on-time implementation of Media plans, creatives, and artworks.

- Organising and handling marketing and public relation events for an initiative like the launch of new products, seasonal promotions, strategic alliances with influencers/bloggers, etc.

Desirable Experience:

- Working with E-commerce platforms / FMCG / Children / Personal Care brands

- Startup experience is preferable

- Good pulse of full-blown Go-to-Market Brand launches

- Experience in growth roles at other startups

About the founder:

Sanjeev is an ISB graduate, has 15 years of experience - 5 years in start-up leadership teams as Chief Sales Officer (DHL), Business Head (Loadshare), and was an early core team member at Rivigo.

Prior to start-up experience Sanjeev 5 years in Management Consulting with Accenture Strategy

Experienced in building teams, product/service PMF, and aggressive growth (Done 0 to 36 M USD ARR); pre-MBA engineering design experience at NTPC - India's premier energy company

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights
  • Follow-up
Something suspicious? Report this job posting.