Xtreme Media - Head - Product Marketing - B2B Segment

Urgent Job Opening: Marketing Head at Xtreme Media | Mumbai

JOB SUMMARY:

The role's core functions are:

- We are looking for a highly enthusiastic, energetic new-age marketer to join our team to transform the brand & company into a leadership position.

- The successful candidate will be responsible for developing and executing marketing strategies to drive brand awareness, elevate brand perception and contribute to an increase in revenue.

- This role will include both online and offline marketing efforts, including events and sponsorships, as well as channel management responsibilities.

Key Responsibilities:

- Develop and execute a comprehensive marketing strategy to increase brand awareness and drive revenue growth.

- Plan and execute events, sponsorships, and other offline marketing initiatives.

- Monitor & liaison with freelancers to optimize online marketing campaigns, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.

- Manage and develop relationships with key channel partners (AV System Integrators) across India to drive sales, and engagement and increase brand visibility.

- Analyze and report on marketing metrics, making data-driven decisions to improve campaign performance.

- Collaborate with cross-functional teams, including sales, product development, and projects to align marketing efforts with overall business objectives.

- Stay up-to-date with industry trends and competitor activities, and incorporate insights into strategy development.

- Create GTM strategies for product launches.

Qualifications:

- PG degree in Marketing or a related field

- Minimum of 6 years experience in a growth marketing role, from a B2B setting

- Strong understanding of digital marketing strategies and tactics

- Experience with event planning and execution

- Experience managing and developing channel partnerships (AV industry background is preferred)

- Strong analytical and reporting skills

- Excellent communication and teamwork skills

- Experience in the display products industry will be an added advantage.

If you have a passion for marketing and are driven to drive business growth, we encourage you to apply. This is an exciting opportunity to join a dynamic and growing company in the display products industry.