- Manage company brand and reputation. Ensure public views the organization favorably. Develop delivery and packaging plans for corporate messages.
- Build brand and recognition for WRI's work in India - be a champion for adherence to brand guidelines, and story telling that reflects the vision and mission of WRI India Get company featured on radio, TV, or the Internet to increase the outreach.
- Create rich and creative content that is optimized for search engines. Create and launch press releases and marketing campaigns. Contact members of the media to set up interviews with company reps. Develop internal publications such as newsletters, releases, email announcements, planned publications, on-line, intranet, video, special projects and assignments.
- Communicating with Persons Outside Organization - Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources.
- Ensure that all opportunities for the CEO are fully vetted. Drive corporate strategy and message development, pitch and announcement strategies. Develop branding initiatives, internal communications and external media relations. Monitor or track project milestones and deliverable.
- Manage events execution to ensure adherence to budget, schedule, and scope. Develop or update communications plans for programs including information such as program objectives, mediums, outreach, information specifications, schedules, funding, and staffing. Develop communication strategies for delivery of corporate culture and business strategy.
- Manage media relations and maximize media opportunities. Knowledge of programs and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Qualifications :
- Master's or Bachelor's degree in mass communications; journalism; or a related field;
- At least 15+ years of experience in managing communications
- Experience with non-profit or social enterprise would be added advantage.
- Experience in a scientific organization or think tank is preferred.
Institution Overview :
- WRI is a global research organization that spans more than 50 countries, with offices in the Brazil, China, Europe, India, Indonesia, and the United States. Our more than 450 experts and staff work closely with leaders to turn big ideas into action to sustain our natural resources- the foundation of economic opportunity and human well-being. WRI was recently voted the Number 1 Environmental Think Tank in the world and is consistently recommended by staff as one of the most desired organizations to work for. In 2014, WRI was ranked one of the Top Workplaces by the Washington Post.
Position Overview :
- WRI India seeks a Head/Director - Communications WRI India to work with management and project teams to build brand for one WRI India, and strategically advance its programmatic goals.
- The Senior Manager - Communications will be primarily responsible for overall communications strategy, planning and quality.
- She/he will also be responsible for managing a small, but highly effective, team of specialized communicators who manage day-today outreach via traditional media, web and social media, as well as publications and events. S/he will be the chief point-of-contact for information about WRI India for external audiences, as well as for WRI's international offices.
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