People Success Leader at Wooqer India
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Wooqer - Content Writer (2-10 yrs)
Ideate and create relevant, engaging, and interesting content that is relevant to our customer audience on a consistent basis. Ability to take initiative and come up with content ideas for all parts of the marketing funnel. Be a self-starter and adhere to strict deadlines.
Key responsibilities :
- In charge of website content, blog posts, case studies, white papers and other formats that resonate with the audience.
- Clear understanding of creating content for ToFu,MoFu, and BoFu.
- Create, maintain, and adhere to the content calendar that aligns to the marketing goals and corporate vision
- Research and understand what topics interest our audience
- Collaborate and coordinate with the Product Marketing, Design, and Digital functions.
- Optimize content according to SEO.
- Use content management systems to analyze website and blog traffic.
- Ensure compliance with law such as copyright and data protection.
- Stay up-to-date with the industry developments and generate new ideas to draw audiences- attention.
- Technical writing on features and technical Wiki on the product.
Skill Sets :
- Impeccable command over the English language
- Proven work experience as a Content Writer for business
- Technical knowledge, understanding, and interest
- Portfolio of published articles
- Excellent writing and editing skills in English
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Ability to meet deadlines
- Bachelor/master's in marketing, English, journalism or related field
Personality/ Attitude :
- Keen eye for detail
- Possess enthusiasm, a strong work ethic and a willingness to learn
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