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14/06 Abhishek Jha
TA at Wipro Consumer Care

Views:1462 Applications:329 Rec. Actions:Recruiter Actions:148

Wipro Consumer Care - Brand Manager (4-8 yrs)

Bangalore Job Code: 1110414

Brand Manager


- Wipro's Consumer Lighting division is looking for an Ace Brand Manager to handle its upcoming appliances product portfolio

- Identifying the right product mix.

- End to End Product life cycle management.

- Conceptualizing, prototyping, testing of new product ideas.

- Packaging ; Ownership of Packaging Design

- Vendor Management ; Identifying and working with vendors on the new product ranges.

- Product Launches ; Working with sales teams and channel partners to ensure successful launches of the products.

- Promotional Activities ; Drive promotional plan through various brand building activities

- Digital ; Increasing visibility of the products in Digital media and driving eCommerce.

- Collaterals ; Working with Agencies to create collaterals like POP and Catalogues.

- Growth Strategy ; Identifying growth opportunities and developing strategy to tap market potential

- Ensure higher realization by driving new product sales, training team on concept selling and creating strong communication platform (??)

- Channel Partner Engagement ; Facilitate sales through channel by motivating channel network

- Competition Mapping ; Track competition and provide inputs on trends and competitor's activities

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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