Role: Creative Director- Video
Position Type: Full time
About WhiteHat Jr.
An incredibly rare opportunity for a passionate, pedigreed Leader Performance Marketing to join WhiteHat Jr., the fastest growing Ed-Tech start-up backed by BYJU's and an award-winning management team. The founder is highly reputed with a blue-chip pedigree and a history of successful exits. WhiteHat Jr. has shown blockbuster results in the first 18 months, targeting an immediate $1.1+ Billion market, enabling tremendous experience and wealth generation in a short time for a dynamic,
out of the box thinker.
Type of hire: Permanent
Our Founder:
Karan Bajaj was the Discovery India CEO. 15+ years of excellent operating experience: P&G/BCG pedigree; scaled an offline start-up from 3 to 300 in NY; wrote 3 novels with Penguin/Harper, all bestsellers with movie deals. I see things through. https://en.wikipedia.org/wiki/Karan_Bajaj
Location: Mumbai-Based Only. We-Work Chromium, Powai
Working Days: 6 Days a week, still be available as per the Business need/urgency.
Years of Experience:
Field: Education Technology. Product is blockbuster and has shown tremendous conversion potential (20%+) allowing significant upside for a passionate, high-energy growth hacker.
Profile :
Roles and Responsibilities include but not limited to :
- Strong command of branding, brand storytelling on social
- Strong writing skills - ability to teach others to become better copy / scriptwriters (Hindi & English)
- Close attention to detail - ability to use nuances to carry out an idea or a theme in a video project
- Diligent in project management - checks-in frequently to understand status of all projects, redirects resources as necessary to fulfill changing priorities / deadlines if necessary
- Motivated self-starter - able to analyze a situation and jump in with a solution without receiving constant guidance / monitoring
- Hands-on video production experience.
- Understands the currency of social video - 3 sec, 6 sec, 30 sec and 2 minters
- Expert aptitude in 2D, 3D, stop motion, animation, and motion graphics
- Proficiency in Adobe Creative Suite Especially Premier Pro
- Mentorship skills - educate, inspire internal and agency teams
Behavioural:
a) Radical Accountability: Run the vertical like your own business. Product is incredibly high quality with 20%+ conversion.
b) Systems Thinking: Early stage start-up hence requires incredible detail orientation and process thinking. Do-er versus a talker.
c) Extremely creative/hacker mindset with In-depth knowledge of PPC ecosystem Backed by a reputed founder and two of the Top 3 India VCs, this is a once-in-a-lifetime chance to make tremendous wealth for an exceptional Performance Marketing Expert.
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