WhiteHat Jr - Brand Marketing Manager

Organization overview:

An incredibly rare opportunity for a growth-obsessed Brand Marketing expert to join a well-funded early stage Education Technology start-up backed by bulge-bracket VCs and an award winning management team. The role is ideal for someone looking to accelerate their career progression well ahead of the normal curve by seeing a high-growth global business being built from scratch.

The founder is highly reputed with a blue chip pedigree and a history of successful exits. Prototype and Phase 1 has blockbuster results, targeting an immediate $1.1+ Billion market, enabling tremendous experience and wealth generation in a short time for a dynamic marketing manager.

Location: Mumbai-Based Only. Co-location with founding team is a Must. We-Work Chromium.

Field: Education Technology. Product is blockbuster and has shown tremendous conversion potential (20%+) allowing significant upside for a passionate, high-energy growth hacker.

Profile

The Brand Marketing Manager will own the complete marketing charter for our amazing mentor ship programmes and initiatives across new product development, brand strategy, PR, user acquisition and driving frequency.

Work closely with the cross-functional team across business and product to identify, refine and position new product development opportunities through deep consumer understanding backed by quantitative and qualitative consumer research.

Roles and responsibilities include but not limited to:

1. Lead special programmes like Silicon Valley Program, Top 15 under 15 Incubation Center etc.

2. Lead and manage the entire Student and Teachers community

3. Lead complete PR activity through various channels

4. Lead the SEO efforts to get the maximum visibility

5. Assist in global expansion effort of marketing

Experience: Minimum 5 years experience in a fast growing start-up preferably B2C setup

Behavioral:

a) Radical Accountability: Run the vertical like your own business. Product is incredibly high quality with 20%+ conversion.

b) Systems Thinking: Early stage start-up hence requires incredible detail orientation and process thinking. Do-er versus a talker.

c) Extremely creative/hacker mindset with In-depth knowledge Brand creation.

Backed by a reputed founder and two of the Top 3 India VCs, this is a once-in-a-lifetime chance to make tremendous wealth for an exceptional Performance Marketing Expert.