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28/07 Debashish Samal
Vice President at Waycool Foods and Products

Views:810 Applications:419 Rec. Actions:Recruiter Actions:419

WayCool Foods - Brand Manager - IIM/ISB/MDI/FMS (6-12 yrs)

Bangalore/Chennai Job Code: 837000

Key Responsibilities are as follows :

- New product launch

- End to end brand management

- Promotion planning

- New product development

- Advertising

- Develop and implement marketing strategies

- Understand market research needs for the brands and develop the same

- Develop and ensure the execution of branding/marketing plans

- Monitor and influence demand forecasting

- Digital branding and social media presence

- GTM marketing activities, brand delivery and brand communication activities

- Brand activation and handling ATL/BTL activities

- Handle consumer insight and market intelligence activities

Experience and education :

- Must have marketing/branding experience in FMCG or Dairy space

- Must have 6+ years of experience in brand management

- Must be a graduate from ISB,IIMs or other premier institutions

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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