- Contributing to marketing strategies by researching market trends and associated technologies.
- Collaborating with the digital marketing team on campaign strategies.
- Developing technical marketing materials such as datasheets, brochures as well as writing website content, blogs products etc.
- Training sales and business development teams on product specifications and functionalities.
- Accompanying sales team to customer locations.
- Delivering presentations and performing product demonstrations in the customer call.
- Documenting processes and compiling user manuals for the marketing team and customers.
- Identifying customer prospects and generating leads for the sales team.
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