Talent Acquisition Specialist at The HRBPs
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VP - Growth - SEO & Content - Internet/Online (7-12 yrs)
Location - Vikroli, Mumbai
Candidates from a B2C (Consumer) centric background apply
Startup working experience preferable
Salary - Upto 30 LPA
Responsibilities:
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
Lead the digital marketing team and responsible for constant optimization of channels and mediums to get maximum the revenue for business and brand value
Play a significant role in long-term planning, including an initiative geared toward operational excellence
Lead the SEO/SEM and Content Marketing
Orchestrating digital content strategies across all online platforms
Requirement:
Good Communication Skills (8/10)
Should have an extensive experience of handling the entire Marketing gamut like Paid Marketing, SEO, SEM and Branding with a minimum of 7-12 years (Relevant Experience)
Prior experience in leading companies/ consultancies managed other clients digital marketing i.e Starups would be highly preferable
The candidate should have a team management experience of 10 people minimum
Experience on Google Analytics, Appsflyer / Firebase and Ads Manager
Experience with A/B and multivariate experiments
Experience in setting up and optimizing Google Adwords campaigns
Selection based on expertise for generating sales in an online setup like Insurance/ Healthcare/ Banking and Edtech sector
Systems Thinking: Early-stage start-up hence requires incredible detail orientation and process thinking. Do-er versus a talker
Should be willing to be a part of fast-paced aggressive work culture growing start-up and enable innovation and creativity to develop new winning strategies and solve complex problems
MS Office; including Outlook, Access, Word and Excel (Macros)
Google Tag Manager and Amplitude or related tool experience is highly preferred
Shift timings Day Shift
Weekly Off Alternate Saturday off & Sunday fixed off
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