Vogo - Manager - Digital Marketing

About VOGO:

We, at VOGO are building India's largest transportation company. We all regularly experience the inconvenience of waiting for 15 min for an expensive auto or cab to just take us for a 15 minute ride. Not anymore : just walk up to our VOGO scooter next door, press OTP to start and then reach your destination in 10 minutes at just half the price of a cab.

Launched in 2016 by IIT-IIM Alumni and seed funded, we currently operate a large fleet of scooters across 4 cities in India.

Founding Team: Alumni of IIM Ahmedabad, IIT Bombay and ESSEC, Paris with leadership experience in business, ops & tech across Flipkart, Amazon, Housing, Zoomcar, Lazada

This is a completely new product for customers and so solving for demand side is a unique challenge. If you like unsolved challenging problems and working at a fast pace, VOGO is the right place for you.

Roles & Responsibilities:

We are looking for a digital marketing manager who can plan, execute, and optimize our online marketing campaigns across all digital channels. The ideal candidate must possess strong analytical skills, a good understanding of consumer behavior and prior experience in digital marketing. Startup experience is highly preferred.

- Create and launch optimized digital marketing campaigns across through Google Adwords, GDN, Facebook & Youtube.

- Running retargeting campaigns across multiple digital channels

- Measure performance and create daily reports on the performance.

- Evaluating customer research, market conditions, and competitor data.

Requirements:

- 2-5 years of experience

- Analytical mindset and critical thinking

- Prior experience of running digital campaigns on Facebook, Google, and Instagram

- Strong understanding of current Digital marketing concepts, strategy, and best practice.

- Knowledge of web and mobile analytics tools

- Creativity to design campaigns, select target audiences and understand consumer behavior

Salary : 7-9 lakhs