Vodafone Idea - AGM - Postpaid Specialist Marketing (2-7 yrs)
Postpaid Marketing Specialist
Job Level/ Designation - AGM Postpaid Marketing
Function / Department - Marketing / Cluster / M2
Location - Ahmedabad
Job Purpose :
Manage and grow Post paid Base and Revenue and deliver share growth .
Key Result Areas/Accountabilities:
- Deliver Base growth as well as Revenue outcomes as per DB.
- Deliver NPS leadership for Post paid consumers.
- Drive preference to win incremental share from Post paid consumers in the category - MNP.
- Aid Sales to drive incremental; new adds thru strong GTM deployment.
- Understand consumer trends and competition landscape to aid insights and proposition development.
Core Competencies, Knowledge, Experience:
- Understand consumers and emerging consumer trends and consumer buying behavior.
- Have the ability to sift through consumer speak and generate insights to build a comprehensive GTM, aid proposition development etc.
- Digital landscape , choice of media vehicles to impact consideration and choice. SEO, Performance Marketing.
- Clear understanding of ROI on Media outlays.
- Strong Cross functional skills and ability to work with ambiguity and unstructured environments is a requirement
Must have technical / professional qualifications:
- Consumer Marketing experience with Sales and Distribution - Should have managed a sales Territory.
- MBA from a- tier 1/2 school is essential with 2 - 5 years of experience
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