VP Marketing (remote), 8+ years of experience

Grip Invest (www.gripinvest.in)

Why should you look at this role?

Salary Bracket: 25-35 LPA

- Healthy work-life Balance

- Core values

- Health insurance

- Provident fund

- Annual Bonus

What else?

- Great culture based on the following core values

- Courage

- Transparency

- Ownership

- Commitment

- Celebration

- Lean structure and no micromanaging. You get to own your work

- The company just turned one so you get a seat on a rocket ship that's just taking off!

- High focus on Learning & Development and monetary support for relevant up skilling

- Competitive compensation along with equity ownership for wealth creation

Company Size- less than 50

About the company

Grip is building a new category of investment options for the new-age of Indians. Millennial don't communicate, shop, pay, entertain or work like the previous generation - then why should they invest the same way? Started in June'20, Grip has seen 35% month-on-month growth to become one of India's fastest-growing destinations for alternative investments. Today, Grip offers a unique investment option of leasing assets to some of India's most disruptive businesses like Udaan, Stanza Living, Furlenco, Bounce, BlueStone, FabAlley and LetsTransport. With a minimum investment size of INR 20,000, Grip is democratizing investment options that have only been available to the largest funds and family offices. Finance and technology (FinTech) is what we do, but people are at the core of our mission. From client-facing roles to technology, and everywhere in between, you'll work alongside a diverse team who loves to solve problems, think creatively, and fly the plane as we continue to build it.

Employer Reviews

"Work from home"

"Free work culture"

For more reviews, click here

https://www.glassdoor.co.in/Overview/Working-at-Grip-EI_IE4118155.11,15.htm

What will you do every day?

- Take responsibility for organic and performance marketing plan, strategy and team

- Identify and plan differentiated and impactful marketing strategies/materials

- Build, manage and coach a high-performing marketing team

- Drive the implementation of marketing campaigns that meet business objectives of bringing new invested users and retaining them

- Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports

- Work closely with the sales department to align sales and marketing strategies

- Manage marketing budget and expenditures

- Maintain brand standards and ensure compliance across all marketing and communications channels

- Identify competitors and evaluate their strategies and positioning and devise counter-strategies

- Use relevant tools to measure the performance of the campaigns

- Work closely on PR and influencer marketing

Your Superpowers:

- 8-12 years of experience in a B2C or D2C company, startup experience is a plus

- Strong understanding of digital and social platforms, as well as their use within marketing

- Proven ability to work cross-team and synthesize feedback and input from marketing, product management, sales, market research, internal and external partners

- Ability to manage multiple projects at one time to make aggressive deadlines

- Can distil marketing challenges and business goals down into focused creative briefs

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