Looking for Marketing analytics professionals having 10+ yrs of experience in marketing Analytics. - Propose strategies to improve the customer lifecycle management and onboarding of customers in various segments. - Design customer x-sell strategies to deepen relationships and drive wealth - This is a senior role with 2 to 3 Teams reporting into the role. The role holder is expected to guide the team leads and yet have operational responsibility of leading at least one team hands-on in delivering analytical projects - Grow support for new business lines such as Mortgage, other Business etc. - Develop a vision for the kind of support to be offered and quick wins that can be delivered by analytics - Work closely with regional reporting team and Campaigns team to develop the required MIS / dashboards and regional campaigns design / execution - Be accountable for overall Retail &amp; Wealth team's analytics delivery, resource utilization, value generated from analytics projects, maintaining healthy stakeholder relationship and maintaining the overall engagement of the team (VOE) - Drive the leadership initiatives with a view to moving the team towards the enhanced charter, improve the overall thought leadership, enhance the work quality and ensuring that the team gets visibility in Regional Business stakeholders perspective - Implement a good project management routine - Coach and mentor team members on analytical project delivery, insight generation, project management, stakeholder management and innovation Mandatory: - Experience in Retail &amp; Wealth management business. Experience in functions such as marketing / product / analytics / customer experience / Sales with exposure of working in a bank is critical. Cross functional experience is needed to lead this team - Delivered significant projects such as a product launch, campaign design, undertaking sales &amp; service model reviews, sales trainings, Sales CRM platform launches, Analytical frameworks design etc is a must - Led a cross functional team in a matrix environment - Robust Stakeholder management and Partner Engagement skills across markets. - Ability to build teams as this is a new team with scope for further growth - Effective oral &amp; written communication skills required. Ability to present view points / project updates to senior management - Resilient Drive to work and manage project timelines. - Prioritization of goals and negotiations skills - Ability to mentor and coach the junior analysts in the team - Strong Knowledge of SAS, SQL, Data warehouse, Tableau

Bangalore

Vice President - Marketing Analytics - Banking  

Vice President - Marketing Analytics - Banking   ,Job Description for Vice President - Marketing Analytics - Banking   in Pylon Management Consulting in  Bangalore for (10-14) years of experience. Apply Now!

Job Description for Vice President - Marketing Analytics - Banking   in Pylon Management Consulting in  Bangalore for (10-14) years of experience. Apply Now!