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13/12 Jessy Joseph
Manager - Sourcing & HR at Workex

Views:1146 Applications:104 Rec. Actions:Recruiter Actions:102

Vice President/Director - Digital Marketing - Internet/Online - IIT/IIM/BITS/NIT (7-13 yrs)

Bangalore Job Code: 775350

VP / DIRECTOR - DIGITAL MARKETING


Brief : 


- Looking for a senior profile to head all digital marketing initiatives. Acads/pedigree is very important i.e good college, good grades; Willing to pay a premium for suitable candidate. Should be hands-on with adwords and other industry standard tools.

Role of HEAD of DIGITAL MARKETING :

- The primary responsibility will include generating a predictable pipeline of sales qualified leads every month.

- You will work on strategizing, building and managing inbound and outbound marketing channels - content marketing & distribution, email marketing, social marketing, SEO and SEM, PR and sales development.

- In due course, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels

- Construct a digital marketing road map, resulting in an integrated strategy to improve efficiency, effectiveness, and marketing ROI.

- Increase digital customer engagement and acquisition

- Lead a team of digital marketing professional.

- Work cross-functionally with other business units to advance strategic initiatives.

- Define key measures of success and provide transparency into the performance of those initiatives

- Assist with defining the ROI of all proposed plans and report on the actual ROI post-implementation.

- Test based on a rigorous system of performance and attribution

- Remain keenly aware of new hiring trends / organizations, monitor competitive and market trends to drive new features and work closely with the sales team /Customer Service to develop innovative solutions for marketing our services.

- Startup experience is very important.

Role Model :

- He / she should be from top tier colleges (IIT / IIM / BITS / NIT Preferred)

- Should be managing the digital marketing of the products / projects.

- Should be leading and mentoring a team.

Experience : 7+ yrs (Minimum)

SALARY - 20 LPA TO 32 LPA

Jessy : 9513741751

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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