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Vice President - Digital Marketing - Internet/Online - IIM/ISB/FMS/MDI (10-15 yrs)
A next-gen health financing platform that covering all health & wellness needs, aiming to provide the best healthcare through comprehensive yet simple-to-use financial products. Company is a startup and is looking for VP - Digital Marketing
No. of days working / week: 6 days/ week (Saturdays are WFH)
Responsibilities:
- leading digital marketing and sales for Vital
- responsible for all the paid marketing channels: SEM, Facebook ads, GDN, affiliates, etc.
- responsible for organic traffic through SEO, social media marketing, and content marketing
- define budgets, CACs, and strategy for each channel
- deliver on the targets agreed upon with management
- manage a small team of performance marketers, SEO engineers, content managers, and inside sales
Requirements:
- at least 10+ years of experience in digital marketing
- must have worked with both paid and organic channels
- prefer candidates from reputed online product companies
- has to be a go-getter and aggressive
- MBA in Marketing from a tier1 college or Masters in Communication/Branding/Marketing from a tier1 college like MICA
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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