1. Leading and driving strategic brand activities in the market, developing appropriate ATL strategy for Branding & Promotional Solutions by exploring conventional and non- conventional media channels. 2. Coordinating with creative agencies for timely completion of all jobs. Leads the agency/partner in the development, execution, and on-going evaluation of all relevant aspects of the marketing strategy (For Example: creative, media, promotion, research etc.) 3. Bring out of the box and innovative ideas and creative content to enhance the brand value 4. Design & Implement ATL media campaigns as per business needs 5. Develop clear understanding of branding objectives and thereby make branding a strategic business partner. 6. Creating brand salience and building imagery of brand to support the marketing activities. 7. Manage ATL, BTL, on-site creative and campaign management, to drive brand awareness and preference

Kolkata

Vice President - Branding - FMCG/FMCD 

Vice President - Branding - FMCG/FMCD  ,Job Description for Vice President - Branding - FMCG/FMCD  in Hector & Streak Consulting Pvt Ltd in  Kolkata for (12-20) years of experience. Apply Now!

Job Description for Vice President - Branding - FMCG/FMCD  in Hector & Streak Consulting Pvt Ltd in  Kolkata for (12-20) years of experience. Apply Now!