Vedantu - Senior Specialist - Online Reputation Management

Key Responsibilities :

- Actively monitor and review user comments, suggestions, feedback and complaints across social platforms and use the related Social listening tool

- Promptly respond to our brand audiences within specified turn-around time thus making the user journey with our brand worthwhile.

- Analyse competitors performance & provide suggestions to the brand for improvements

- Formulation of online reputation management (ORM) strategies to build a lasting digital connection with consumers.

- Knowledge of ORM/ Social Media Monitoring Experience in response management on various digital platforms

- Experience with customer handling techniques and writing responses

- Excellent analytical and communication skills Quick Learner Self Motivated

- Maintaining a database of leads received through responses and submitting them to the supporting team

- Closely tracking popular sites and platforms to manage ratings and reviews.

- Creating regular ORM reports to be reviewed by seniors and for necessary action points, if any.

- Proficient in all social media handles

Expected Candidate's Attributes :

- Good knowledge about ORM tools and it features.

- People with Social Media | Customer Grievance experience will be preferred.

- Good Knowledge of Monitoring tools Like Radian6, Explic8, Google Analytics, Social Mentions, Google Alerts,Google Analytics, Synthesio, HootSuite, SocialBakers etc.

- Ability to map out marketing strategies, drive them and evaluate effectiveness through testing and metrics.

- Extremely data-driven, formulate strategies based on numbers and ROI.

- Excellent writing skills.

- Ability to work independently with little or no daily supervision

- Strong interpersonal skills and willingness to communicate with agencies, colleagues, and management