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Vedantu - Program Manager - Category Growth - IIT/NIT/BITS/IIM/FMS/MDI (2-4 yrs)
Role Purpose:
Program Manager (Category) would drive growth & revenues for the category. He/She would use data and analysis to conceptualize growth projects and drive execution through collaboration with sales / marketing / academic / engineering teams. He/she would develop strategies to launch new or modify existing products that could improve their category's overall performance. This would also involve conducting primary & secondary research to benchmark the category against industry trends.
Roles & Responsibilities:
- Lead the category, analyze data & create a roadmap to achieve key category metrics
- Constantly explore ways to improve acquisition, engagement & retention metrics through improvement in product, pedagogy and content design
- Should be able to run experiments, reach out to consumers & dive deeper into the marketing & sales funnels and build actionable insights that help grow the category
- Conceptualize & drive projects across multiple stakeholders based on the above insights
- Maintain Monthly and Daily active users at target levels
Pre-Requisites:
- Minimum 2 years of experience working in high growth start-ups/consulting
- Experience in driving high impact, cross-functional projects at scale
- Excellent communication and strong program management skills
- High aptitude and hunger to work on the unknowns and solve problems
- Ability to analyze large data sets. Knowledge of SQL will be a plus
- B.Tech/MBA from top tier colleges
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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