Responsibilities:
- Act as a Single Point of Contact for all data repository and develop metrics to analyze pertinent information and share insights through various reports, dashboards on sustainable basis.
- Deep-dive into data trends to identify root causes and improvement opportunities
- Identify trends, patterns and concerns emerging from data and highlight the same to management, with recommendations in a clear, concise manner to enable smooth and quick decision making
- Data validation and attention to detail is required as this role will be accountable for quality of all the numbers delivered through dashboards or otherwise
- Work effectively as part of a team to achieve individual, team and organizational objectives, sharing knowledge and skills
- Collaborate with marketing team to enable decision support and key customer insights through data analysis, modeling, and exploration
- Use quantitative data gathered from customer database and web analytics tools to develop an understanding of customer behavior
- Apply statistics-based market intelligence to business issues and formulates recommendations and predictions
- Ensure data collection is optimized to provide crystal-clear visibility into the past, present, and future behaviors of our customers
- Using data to flag risks and opportunities and devising a strategy to improve
Required Technical Skills:
- Must be proficient in Google Analytics
- Strong experience in building complex SQL queries.
- Advanced Excel, Create Pivots. Ability to write macros is preferred
- Experience in building complex MIS and dashboards in any BI tool
- Good analytical skills and ability to understand business requirement and related metrics, ability to create definitions, ability to slice and dice data.
Required Behavioural Skills:
- High Degree of Ownership & Bias for Action
- Strong analytical bent of mind
- Should be result & detailed oriented and must have ability to multi task and work under pressure with minimum supervision in the fast-paced environment
- Must be self-driven, who can proactively provide regular updates, volunteer to improve the general data reporting
- Proficient in Verbal and Written Communication skills, with demonstrated ability to communicate with fellow analysts and management
- Should be a quick learner with ability to learn new tools/technology quickly
- Understanding of ecommerce business (preferred but not mandatory)
Qualification :
- Bachelor Degree in Engineering from top institute/college - IIT, NIT, BITS Pilani, Statistical institute of India
- Experience : 1-2 years
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