Varun Beverages Limited/RJ Corp - Sales Manager - IIM/ISB/MDI/FMS

Company / SBU: VARUN BEVERAGES LTD.

Job Title / Designation : Sales manager

Department : Sales

Functional Reporting to : HOS

Job Purpose

The incumbent shall be responsible to grow volume, revenue, and profitability, mentor and handle sales management team to drive higher market share.

Primary Roles & Accountabilities

- Implement, review and fine-tune the marketing strategies to escalate business volumes based on regional market needs

- Develop and assist the HOS for the Annual Operating Plan (Revenue/Sales, Budget, manpower, etc.) and develop upon the future Sales targets based on the market trends

- Set clear volume targets and KPIs for his/her team and territories.

- Managing the Sales and distribution channel and guiding the sales force on the same

- Use field data for market to identify brand/pack gaps and partner with other stakeholders to develop area plans to drive shares

- Drive execution in the market as per the plan of audited unit/towns

- Ensuring Continual Growth in Current Markets & Creating expansion Opportunities in new markets

- Track competitor activity on a continuous basis and take action to counter competitor strategies

- Conducting regular feedback sessions with team members and providing necessary inputs

- Carry out coaching, mentoring and hand holding for the team members and develop upon their required skill set

Qualification and Work experience

Work Experience: 7-10 years of relevant experience in Sales and Marketing

Education: Regular MBA preferably from premier B-School with specialization in Sales & Marketing