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25/07 Ankit Saklani
Assistant Manager at V Mart Retail Pvt. Ltd.

Views:894 Applications:155 Rec. Actions:Recruiter Actions:88

V-Mart Retail - Assistant Manager/Deputy Manager - Performance Marketing (4-12 yrs)

Gurgaon/Gurugram Job Code: 1130656

- Responsible for managing, developing, driving & strategizing performance campaigns for website and app with a view to driving New User Acquisitions.

- Creating a strong performance marketing strategy & execution plan.

- Developing and managing digital prospecting(New customers) and remarketing campaigns

- Drive marketing spend efficiencies, identifying any new opportunities and weeding out non-performing channels and strategies.

- Provide oversight, manage and can generate daily, weekly and monthly reports for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

- Ideate & conceptualize new marketing and communication ideas resulting in marketing effectiveness

- Planning month-on-month spends plan and achieving KPIs

- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CPI & CAC.

- Ensuring successful planning, execution, optimization for key traffic KPIs via paid media channels

- Having good understanding of FB ads manager, Google ads, DV360, UACs

- Identifying and testing new channels to continue to meet or exceed established critical metrics

- Working closely with the management to share funnel conversion improvement ideas, feedback & present results

- Working closely with SEO, content, analytics & product teams to identify ways of keeping CAC in control

- Single point of contact for media agency for planning, execution, reporting.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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