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18/02 Zipporha
Assistant Manager - HR at Urban Ladder Home Decor Solutions Pvt Ltd

Views:812 Applications:205 Rec. Actions:Recruiter Actions:144

UrbanLadder.com - Associate - Digital Marketing (4-8 yrs) Premium

Bangalore Job Code: 893743

Below are the roles and Responsibility for this role;

This role would be part of the marketing function, anchoring all paid digital marketing channels, and driving conversions on the website by deeply understanding and analysing user journey.

- Understanding, analysing traffic from different channels of marketing and optimising it in conjunction with the overall business strategy.

- Driving significant ROI improvement basis deep analytics, understanding user journey and capabilities of the channel.

- Improving conversion on the website / app by analysing the entire conversion funnel. Initiatives can fall either in marketing domain or tech domain.

- Creating / vetting dashboards on a day-to-day basis for driving improvement, checking on breakages that might have taken place and rectifying if any.

Desired Skills and Functional Experience:

- Prior experience in Digital Marketing

- Google Analytics

- Ad Platforms (Google Ads/Business Manager)

- MS Excel

Women-friendly workplace:

Maternity and Paternity Benefits

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