About Us - UpGrad is an online education platform building the careers of tomorrow by offering the most industry-relevant programs in an immersive learning experience. - Our mission is to create a new digital-first learning experience to deliver tangible career impact to individuals at scale. - UpGrad currently offers programs in Data Analytics, Product Management, Digital Marketing, and Entrepreneurship, and was rated as one of the top 10 most innovative companies in India for 2017 - https://www.fastcompany.com/most-innovative-companies/2017/sectors/india. We plan to launch 6 more programs in technology and management education. - UpGrad is co-founded by 3 IIT-D alumni and the 4th co-founder is serial entrepreneur Ronnie Screwvala. UpGrad has a committed capital of 100Cr and in the first year of operations, has built the largest revenue generating online program in India (PG Diploma in Data Analytics) and the largest enrollment online program in India (Startup India learning program) Roles & Responsibilities : - Lead all aspects of marketing across online, offline, social, content, research for the vertical. The set of programs in the vertical include upcoming management program, product management program and entrepreneurship - Own program research, consumer insights, program communication and positioning to make them a program of choice amongst the chosen TG - Scale the programs to international markets and identify program features to be included to increase appeal and scale - Work with program directors, program managers, internal performance marketing team, social and content team to deliver admissions for the vertical at scale What we are looking at - Strategic thinking + execution powerhouse - In-depth understanding of consumer behavior, marketing, media channels and brand - Ability to work and coordinate with internal and external teams - Ability to identify opportunities for new programs based on consumer insights - At least 2 years work ex-post MBA from tier 1 institute Life @ UpGrad - An open culture with passionate and super-smart co-workers - Attractive compensation - Fun office environment - And a Lot more

Mumbai

UpGrad - Manager - Product Marketing 

UpGrad - Manager - Product Marketing  ,Job Description for UpGrad - Manager - Product Marketing  in Upgrad in  Mumbai for (1-4) years of experience. Apply Now!

Job Description for UpGrad - Manager - Product Marketing  in Upgrad in  Mumbai for (1-4) years of experience. Apply Now!