Truweight - Lead - Creative Content & Copy

- Lead in-house content team and manage freelancers

- Copywriting for creative ad campaigns for digital and non-digital media

- Creative copies for Sales campaigns

- Creative content for branding and promotion campaigns

- Work with Digital Marketing team to conceptualize and curate awesome and impactful digital ad content

- Eye-catching product description

- Work in collaboration with SEO team and provide SEO friendly content for the website, blogs, eCommerce site to garner desired organic traffic

- SEO friendly content for social media posts

- Coordinate with the agencies for the celebrity/influencer campaigns

- Scriptwriting for the video shoots

- Drive content writer & freelancer team for creative and SEO friendly blogs and articles

- Work closely with the Social Media team to curate content for YouTube, Facebook, Instagram and other social media channels

- Collaborate with the design team to make impactful visuals for the content

- Email content and SMS/WhatsApp copies for digital marketing and lead nurturing

Candidate Profile:

- Must have strong creative writing experience

- Must have impeccable written English

- Must have a fine sense of branding, advertising & Marketing

- Must have a creative bend in writing

- Have written successful sales copies

- Academics in Media and Communication will be a plus