Essential Duties and Responsibilities of a Vice President of Sales

- Meets with existing clients to discuss a company's products and services.

- Works to foster lasting relationships with client base.

- Locates opportunities to expand client base.

- Networks with prospective clients to persuade them to bring their business to the company.

- Sets specific quarterly or annual sales goals.

- Oversees the activity of junior sales associates.

- Draws up sales activity reports.

- Works to ensure sales and productivity goals are met.

- Presents information regarding clients and sales at company meetings.

- Devises new and innovative ways to market products and services.

- Attends national sales conferences.

- Assists in designing marketing and promotional materials both in print and online.

- Conducts independent research into target consumer base.

- Leads in-house seminars and workshops to help improve the effectiveness and productivity of the sales team.

Required Knowledge, Skills and Abilities

- Demonstrates detailed knowledge of the company's products and services.

- Possesses knowledge of competitive products and markets.

- Exhibits strong interpersonal and customer service skills.

- Demonstrates ability to think creatively.

- Exhibits awareness of best sales practices and methods.

- Works well with a team.

- Demonstrates patience with reluctant or frustrated clients.

- Exhibits familiarity with Microsoft Word, Excel, Power Point, and Outlook.

- Communicates clearly and effectively.

- Possesses strong persuasive abilities.

- Demonstrates solid motivational and leadership skills.

- Maintains a professional but confident and outgoing demeanor.

- Is capable of conducting independent research.

- Demonstrates strong organizational skills.

Education and Experience :

- A vice president of sales holds, at minimum, a Degree in Finance, Marketing, or Business. The majority of individuals in this position also hold Master's Degrees in Finance, Business, or Business Administration. 

- A vice president of sales is also required to have several years of experience in the sales and marketing sector, and should be able to demonstrate a successful sales record.

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