Responsibilities and Duties:

- Lead the Marketing department in the development and execution of marketing initiatives, communications, events, and campaigns that elevate the company brand.

- Develop and implement the organization's multi-channel, multi-segment marketing campaign based on industry-leading insight.

- Develop a comprehensive strategy and execute a sophisticated marketing plan, while effectively managing brand and reputational risk to ensure it is optimally aligned with the organization's strategic objectives.

- Create internal synergies to expand brand exposure and also expand, develop and maintain media relationships to create a positive internal and external image associated with brand recognition.

- Provide on going tracking, measurement, KPI and ROI analysis for the team's marketing initiatives and campaigns to provide clear, actionable insights that inform and inspire communication and brand initiatives.

- Identify, prioritize and properly resource key initiatives aimed at increasing customer loyalty, satisfaction and business revenue.

- Spearhead the creation and maintenance of the organization's digital footprint, while effectively utilizing SEO, SEM and other.

Skills required:

- Bachelor's Degree required, Post Grad is a plus, preferably in Business, Marketing, Advertising, and Communications or other related field.

- At least 3-6 years of progressive experience in planning, managing and executing multi-channel, multi-segment marketing campaigns.

- Experience in the media industry is preferred.

- Exceptional knowledge of marketing techniques and platforms along with advanced subject matter knowledge of traditional and digital marketing.

- Excellent communication and presentation skills with the ability to communicate effectively across various departments.

- Proven leaderships expertise with effective team building skills.

- Highly organized and able to multi-task and manage multiple projects and competing priorities without sacrificing accuracy or efficiency.

- Solid research skills with the ability to stay ahead of current marketing industry trends.

- A passion for radical innovation and a deep understanding of tomorrow's groundbreaking technologies, innovation trends, and consumer needs.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.