Transweb - Growth Hacker - Online Marketing

Roles and Responsibilities:

- Own the growth KPI and to be able to grow the start up to 10X. Be the key owner for growth from marketing perspective.

- Devise and implement a robust digital marketing plan to support our growth objectives.

- Coordinating and ideating with various media agencies such as media buying and social/digital agencies

- Develop strategy to increase online traffic multi-fold. Leverage a range of techniques including paid search, SEO and PPC etc. effectively to maximize conversion and ROI.

- Work with product and engineering team to drive brand awareness and adoption, by spearheading various campaigns.

- Aware latest trends and techniques in digital marketing for growth hack.

- develop both long-term and short-term growth hacks to drive new user and retain them.

- Plan and run A/B and Multivariate test to find best use case.

- Continuously innovate to provide foundation for continuous growth.

- Actively participate in the development of Business Plan / Communication strategies

- Recommend and lead the implementation on improvement initiatives.