Posted By
Posted in
Sales & Marketing
Job Code
1286148
Excellent opening for Product Manager - Smart Gadgets/Accessories @ Itel Brand at Transsion Holdings Noida Sec-142.
Job description:
1) Purpose of this Position : Assistant Manager/ Manager- Product & GTM Strategy is responsible for managing the Product and GTM strategy for the ITEL Brand Mobile Accessories (Smart Gadgets).
Role & Responsibilities:
A. Manage the whole GTM Planning and execution for the ITEL Brand- for Accessories Division (Smart Gadget).
B. Closely Working with Global GTM & IMC teams for driving the readiness of new models for India.
C. Lead the IMC and align with cross-function teams for the creation and execution of the Integrated Marketing Communication (IMC) Plans.
D. Define product positioning for the New Smart Gadgets/Mobile Accessories by highlighting its core USP.
E. Develop product marketing guidelines for the new models launch for respective teams to follow in the whole launch campaign to drive an effective GTM strategy.
F. Basis product PLC planning, work with cross function team for tactical marketing campaign management and monitor execution to ensure business objectives are achieved.
G. Liaison with multi-level marketing teams to ensure consistent campaign communication across all mediums.
H. Lead the new models launch GTM for plan and align with internal and external channel partners.
I. Post evaluation of GTM & marketing campaign for new models to understand the efficacy of the campaign and corrective action plan during the PLC and upcoming models plan.
J. Identify gaps pertaining to the project management system and devised a process mechanism to ensure smooth project execution.
K. In line with product roadmap & AOP, align with the marketing and HQ team on annual business volume and marketing plan.
L. Regular market visits, competition tracking and deliver key insight to the management.
Minimum Requirements :
A. MBA in sales & marketing with minimum of 5 years plus of experience in Product & GTM strategy.
B. B.E (Optional)
Preferred candidate Profile:
A. Candidate should be from Smart Gadget industry with in-depth understanding of Accessories Products (Specifically Smart Watch, New Gadgets)
B. Exceptional knowledge of Accessories Industry and Trend
C. Strong project management and Analytical skill
D. Solid business acumen, management, and problem solving skills
E. Analytical & problem solving skill
F. Excellent Communication skill
Perks and benefits: Best in Industry
Didn’t find the job appropriate? Report this Job
Posted By
Posted in
Sales & Marketing
Job Code
1286148
Download the iimjobs app to
apply for jobs anywhere, anytime
Download on
App Store
Get it on
Google Play
Scan to Download